Google Ads usually targets people actively searching. Meta Ads usually reaches people through Facebook and Instagram feeds. Organic work includes website clarity, content, backlinks and public mentions.
VisiblePilot ads plans are management/support fees only. Ad spend is separate and paid to Google or Meta. Budgets, access and campaign approvals are confirmed separately.
Organic work is not instant, and ads are not free traffic. The right mix depends on your goals, budget and website readiness.